about me

I’m Ruixin J. Zhang, a digital product designer and the founder of Formulas Studio & Design. My work covers a relatively large range, from user research, concept design, information architecture design to practical interaction design, visual design and build in world-class companies as well as small start-ups.

EXPERIENCE

Founder @ Formulas Studio. 2021.4-present

Lead Product Designer @ Impraise Inc. 2018.11-2021.3

CX/UX Designer @ Philips Lighting 2016.11-2018.10

Freelance UX Designer @ Hunch.ai @ Fanying *During 2015-2016

Interaction Designer @ Baidu 2014.11-2015.5

UX Lead & Designer @ Microsoft Research Asia 2011.11-2013.5

EDUCATION

Univesity of Washington - Master of HCI Design

Eindhoven University of Technology - Master of HTI

Hangzhou Dianzi Univeristy - Bachelor of Industrial Design

AWARDS

Awwwards Honorable Mention 2020 - Design Formulas website
PUBLICATIONS

UX Collective 2020 - The product design process and what’s coming next for the future?

ACM DL 2017 - See Where I am Looking at: Perceiving Gaze Cues With a NAO Robot
RESEARCH PROJECTS

Microsoft Research Asia 2012 - Engkoo & Bing Input Method Editor

TU/e - Indirect monitoring and social feedback interventions to motivate people to exercise more in online fitness communities Zhang, J. (Author). 31 Aug 2017
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